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The Startup Ladies Blog
Insights for Founders, Investors, and Executives Building and Investing in Scalable Startups
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Meet 9 women founders scaling their startups in Indiana
You very well may know that the current system of funding women founders isn’t working. Traditional pitch competitions do NOT work for...

The Startup Ladies
Oct 31, 20227 min read


Innovative leaders build inclusive teams by avoiding 10 types of bias
A recent conversation about inclusivity lead me to the idea of writing an article breaking down ten dominant forms of unconscious bias in...

The Startup Ladies
Oct 31, 20229 min read


How to keep women founders, investors from leaving
Significant cultural and legal changes in Indiana this year have made it more difficult for women to start up, scale up, retain and...

Kristen Cooper, CEO & Founder, The Startup Ladies
Oct 31, 20223 min read


How do you heal after your human rights have been taken away from you?
On Friday, August 5, 2022, the Indiana General Assembly (state Senate and state House of Representatives) voted to ban abortion in...

The Startup Ladies
Aug 10, 20223 min read


Overturning Roe v. Wade is bad for ALL business
Letter from the CEO to The Startup Ladies community Dear Startup Ladies Community, I know that many of our members are hurting and angry...

The Startup Ladies
Jun 24, 20221 min read


Tinker, test it, talk about it, then teach it
Tinkering frees your mind. It gives you confidence. It opens the headspace needed to perceive the inconceivable. It helps to remove the...

Kristen Cooper, CEO & Founder, The Startup Ladies
Jun 3, 20224 min read


Why should startups be concerned about legislation focused on LGBTQ+ issues?
This letter was sent to The Startup Ladies mailing list on June 1, 2022. Happy PRIDE, Friends! This newsletter is 100% dedicated to all...

The Startup Ladies
Jun 1, 20222 min read


This scalable startup led by two diverse women innovated the menstrual cup
There has not been much innovation in the period industry in the last eighty+ years. Considering that more than half the planet is...

The Startup Ladies
Apr 18, 20225 min read


Startup ecosystem needs more female lead investors
Once founders have exhausted personal savings in their startup, they need additional funding to prove out the concept, develop the...

Kristen Cooper, CEO & Founder, The Startup Ladies
Apr 13, 20223 min read


Understanding and Overcoming Rejection
Each one of us has felt some rejection in our lives. Rejection is a part of everyday life, but some rejections are harder than others. ...

The Startup Ladies
Feb 7, 20225 min read


How to build an annual budget for a new business
It is very important for founders to create a plan that includes numbers (score keeping) to determine if your business is headed in the...

The Startup Ladies
Jan 6, 20223 min read


Business leaders can help stop homophobic, transphobic behavior
There has been a rise in homophobic and transphobic behavior in central Indiana over the last year. Depending on your circle of friends,...

Kristen Cooper, CEO & Founder, The Startup Ladies
Dec 22, 20213 min read


First-time entrepreneurs often make this costly mistake
One of the biggest mistakes first-time entrepreneurs make is building a product that doesn’t have a market. Founders get so excited about...

Kristen Cooper, CEO & Founder, The Startup Ladies
Dec 22, 20213 min read


Why every business leader needs a therapist and how to find one
By Kristen Cooper. Published in the Indianapolis Business Journal on October 8, 2021. Are the problems you are experiencing right now...

The Startup Ladies
Oct 12, 20214 min read


Successful sales leaders make for ideal investors in female-led startups
Rebecca Bormann is an extremely accomplished IT Business Development professional, passionate about connecting with people and helping...

The Startup Ladies
Aug 24, 20218 min read


Have a business idea? Survey customers first.
By Kristen Cooper. Published in the Indianapolis Business Journal on August 6, 2021. Since April 2020, I’ve held virtual office hours for...

The Startup Ladies
Aug 16, 20213 min read


Sustainable and Ethical, Befits Helps You Find a Dress to Fit YOU
Trang Ho is originally from Vietnam, and moved to the US in 2011 for college. After graduating from Lake Forest College in Chicago, she...

The Startup Ladies
Jul 14, 20216 min read


Solay will find and keep that perfect spot on the beach just for you!
Amanda is a travel aficionado who loves visiting resorts and beaches around the world. She has cherished every vacation during her nearly...

The Startup Ladies
May 25, 20215 min read


Good Karma: Sponsoring a Startup Lady helps you startup & scale
Born in Kerala, Amrutha grew up in three different countries. If you haven’t heard of Kerala before, it’s a state in South India that’s...

The Startup Ladies
May 1, 20216 min read


Quiz: Are you REALLY ready to startup a business?
The idea of starting up a company is exhilarating, romantic, and full of possibility. Most first-time entrepreneurs rush into it before...

The Startup Ladies
Apr 26, 20217 min read


Is your startup idea viable and scalable?
By Kristen Cooper originally published in the Indianapolis Business Journal on 4/12/18 If you can validate that a market wants, needs and...

The Startup Ladies
Apr 20, 20213 min read


Among 1% of Black winemakers in the US, she's ready to scale her company
Nicole Kearney is a writer with an MFA in Dramatic Writing and vegan winemaker for Sip & Share Wines. Nicole has been in the wine...

The Startup Ladies
Apr 1, 20214 min read


Ways male allies can support female startups
By Kristen Cooper originally published in the Indianapolis Business Journal on 3/26/21 Historically, women have gone unfunded and have...

The Startup Ladies
Mar 29, 20213 min read


How to go from being an industry expert to successful entrepreneur
Lots of people come to The Startup Ladies with ideas for a business. In many cases, they identified a problem in their professional life...

The Startup Ladies
Mar 28, 20216 min read
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