What Kind of Startup Investor Do You Want to Be?

Easy response – the kind of investor that makes money! Sure, who doesn’t want that? However, with seed-stage startup investing, the answer is more complex.


During seed-stage funding, business founders are not just looking for money. They need investors who can help beyond writing a check. This is the critical period when founders develop their business model, prove their concept, and work to earn customers. Simply put, the founder has planted the seed and needs investor support helping it grow.