Rebecca Bormann

Managing Director of Sales & Services,

Bell Techlogix

VIRTUAL STARTUP STUDY HALL

Topic: Closing with Confidence

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Wednesday, August 5, 2020 from 6:00pm – 8:00pm

 

Audience: Founders, investors, junior - senior sales professionals, HR professionals

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At this Startup Study Hall, Rebecca will discuss effective strategies for closing sales. She will help you determine what closing language is the best fit for you.

VIRTUAL STARTUP STUDY HALL

Topic: Identifying Your Target Market

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Wednesday, August 19, 2020 from 6:00pm – 8:00pm

 

Audience: Founders - small businesses and startups

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At this Startup Study Hall, Mike will address how to identify your target market. He will help you understand the decision making process of customers in those markets so you can channel your resources effectively.

Mike Strohl

Senior Vice President,

Citizens Energy Group

Sandra Shpilberg

Founder & CEO, Adnexi

VIRTUAL SUMMER BOOK CLUB

 

Book: New Startup Mindset: Ten Mindset Shifts to Build the Company of Your Dreams by Sandra Shpilberg

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Wednesday, August 26, 2020 from 6:00pm – 8:00pm

 

Audience: Founders, investors, C-level executive

Join us for a discussion of the book New Startup Mindset with the author, Sandra Shpilberg.

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In 2015, Sandra founded Seeker Health and broke almost all of the conventional Silicon Valley startup formula rules while growing her company. And her tactics worked - in 2018, a large life science services company acquired Seeker Health with Sandra as the sole owner. In this Book Club, Sandra will discuss her journey as a founder and share the importance of grounding your mindset on customer needs instead of trying to create hype and fictitious valuations.

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Attendees will have the opportunity to speak directly with Sandra and ask any questions about her book they may have.

Kathy Kinder

Founder,

Lift Bridget CXO

STARTUP STUDY HALL

Topic: Essentials of Budgeting and Planning, Three Perspectives

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Wednesday, October 7, 2020 from 6:00pm – 8:00pm

 

Audience:

• Founders

• Investors

• Anyone with an idea for a startup who needs to learn how to create a budget and financial plan

• Anyone interested in continuing their education about budgeting and financial planning

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Principals from Lift Bridge CXO will cover various aspects of making a budget and financial plan including: forecasting revenues, marketing costs and personnel costs. Attendees will gain a better understanding of the processes and results of preparing a well thought-out financial plan.

Kelli White

Owner,

Kelli White Photography

STARTUP STUDY HALL

Topic: Creating Consistent Visual Content for Your Brand and Business

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Wednesday, November 4, 2020 from 6:00pm – 8:00pm

 

Audience: Founders, C-level executives, marketing professionals

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At this Startup Study Hall, Kelli will share information on how to create a cohesive visual identity for your company or personal brand. Each attendee will leave with new ideas and inspiration to create impactful images and videos to support their message.

Karen Mangia

Vice President of Customer and Market Insights, Salesforce

VIRTUAL FALL BOOK CLUB

 

Book: Listen Up!: How to Tune In to Customers, Turn Down the Noise, and Tame Your Competition by Karen Mangia

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Wednesday, November 18, 2020 from 6:00pm – 8:00pm

 

Audience: Founders, investors, C-level executive

Join us for a discussion of the book Listen Up!: How to Tune In to Customers, Turn Down the Noise, and Tame Your Competition with the author, Karen Mangia.

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Listen Up! is a playbook for how to build a company culture based on mutual understanding and create customer experiences that result in customer success. Readers will discover best practices, strategies and techniques to move from deep listening to deep understanding, from powerful statistics to powerful stories, and from inside-out to outside-in thinking. Best practices from world renowned B2B and B2C brands who have transformed their approach to customer success are coupled with cautionary tales and hands-on exercises to provide readers with ways to rethink how teams work together at every level of the organization and act as one team aligned around the customer.

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Attendees will have the opportunity to speak directly with Karen and ask any questions about her book they may have.