Ashley Vukovits

Investor, Board Member, & Consultant

VIRTUAL STARTUP STUDY HALL BOOK CLUB

Book: Educated: A Memoir by Tara Westover

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Wednesday, July 15, 2020 from 6:00pm – 8:00pm

Audience: Founders, investors, C-level executive

Join us for a discussion on the book Educated: A Memoir by Tara Westover. This book tells the story of Westover's pursuit of a formal education, which begins with her survivalist upbringing in Idaho and takes her all the way to Cambridge University.

Douglas Randell

Division Chief of EMS,

Plainfield Fire Territory

VIRTUAL MENTAL WELLNESS FOR BUSINESS

Topic: Systemic Inequality - Historical and Personal Perspectives

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Wednesday, July 22, 2020 from 6:00pm – 8:00pm

Audience: PR professionals, founders, investors, C-level executives

Douglas Randell is Division Chief of EMS at the Plainfield Fire Territory and the second Executive Mentor of our Mental Wellness for Business series. In the first half of this session, Douglas will educate attendees on the historical facts of systemic inequalities for African Americans. He will then discuss how these inequalities have directly impacted his life. At the end of his talk, attendees will have a better understand how the macro policies and events of the past hundred plus years have impacted his and his family’s life. Once educated, attendees will understand the United States from the perception of an African-American male.

This Mental Wellness for Business program has been designed for business owners and managers at every stage of their career.

About Our "Mental Wellness for Business" Series

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The Startup Ladies were founded because of gender inequality in the startup space. We're not afraid of difficult conversations. As part of our "Mental Wellness for Business" series this summer, we will learn about systemic racism. The goal of this programming is to increase awareness about structural racism and equip business owners and leaders with the education and tools to build anti-racist, inclusive, and healthy corporate cultures. All of our programming focused around ending racism will be free and open to the public. We especially encourage white members of the business community to register, listen, reflect, and take action to end racism.

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We want to thank our dear friend, Larry Williams, Executive Director of the Indy Black Chamber of Commerce (IBCC) for making the first connection that began this series. . Our organization is a proud member of the IBCC and an enormous fan of Larry! We encourage you and the entire business community to join The Startup Ladies in becoming members of the IBCC.

Arlan Hamilton

Founder & Managing Partner,

Backstage Capital

VIRTUAL SUMMER BOOK CLUB

Book: It's About Damn Time: How to Turn Being Underestimated Into Your Greatest Advantage by Arlan Hamilton

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Wednesday, July 29, 2020 from 6:00pm – 8:00pm

Audience: Founders, investors, C-level executive

Join us for a discussion of the book It's About Damn Time: How to Turn Being Underestimated Into Your Greatest Advantage with the author, Arlan Hamilton.

In 2015, Arlan Hamilton was on food stamps and sleeping on the floor of the San Francisco airport, with nothing but an old laptop and a dream of breaking into the venture capital business. Today, she is the founder and managing partner of Backstage Capital, a fund that is dedicated to minimizing funding disparities in tech by investing in high-potential founders who are people of color, women, and/or LGBT.

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In this Book Club, she will discuss her journey and the many bits of wisdom she gathered along the way, like "The Best Music Comes from the Worst Breakups," "Let Someone Shorter Stand in Front of You," "The Dangers of Hustle Porn," and "Don’t Let Anyone Drink Your Diet Coke."

Attendees will have the opportunity to speak directly with Arlan and ask any questions about her book they may have.

VIRTUAL STARTUP STUDY HALL

Topic: Closing with Confidence

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Wednesday, August 5, 2020 from 6:00pm – 8:00pm

Audience: Founders, investors, junior - senior sales professionals, HR professionals

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At this Startup Study Hall, Rebecca will discuss effective strategies for closing sales. She will help you determine what closing language is the best fit for you.

Rebecca Bormann

Managing Director of Sales & Services,

Bell Techlogix

VIRTUAL STARTUP STUDY HALL

Topic: Identifying Your Target Market

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Wednesday, August 19, 2020 from 6:00pm – 8:00pm

Audience: Founders - small businesses and startups

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At this Startup Study Hall, Mike will address how to identify your target market. He will help you understand the decision making process of customers in those markets so you can channel your resources effectively.

Mike Strohl

Senior Vice President,

Citizens Energy Group

Sandra Shpilberg

Founder & CEO, Adnexi

VIRTUAL SUMMER BOOK CLUB

Book: New Startup Mindset: Ten Mindset Shifts to Build the Company of Your Dreams by Sandra Shpilberg

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Wednesday, August 26, 2020 from 6:00pm – 8:00pm

Audience: Founders, investors, C-level executive

Join us for a discussion of the book New Startup Mindset with the author, Sandra Shpilberg.

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In 2015, Sandra founded Seeker Health and broke almost all of the conventional Silicon Valley startup formula rules while growing her company. And her tactics worked - in 2018, a large life science services company acquired Seeker Health with Sandra as the sole owner. In this Book Club, Sandra will discuss her journey as a founder and share the importance of grounding your mindset on customer needs instead of trying to create hype and fictitious valuations.

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Attendees will have the opportunity to speak directly with Sandra and ask any questions about her book they may have.

Kathy Kinder

Founder,

Lift Bridget CXO

STARTUP STUDY HALL

Topic: Essentials of Budgeting and Planning, Three Perspectives

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Wednesday, October 7, 2020 from 6:00pm – 8:00pm

Audience:

• Founders

• Investors

• Anyone with an idea for a startup who needs to learn how to create a budget and financial plan

• Anyone interested in continuing their education about budgeting and financial planning

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Principals from Lift Bridge CXO will cover various aspects of making a budget and financial plan including: forecasting revenues, marketing costs and personnel costs. Attendees will gain a better understanding of the processes and results of preparing a well thought-out financial plan.

Kelli White

Owner,

Kelli White Photography

STARTUP STUDY HALL

Topic: Creating Consistent Visual Content for Your Brand and Business

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Wednesday, November 4, 2020 from 6:00pm – 8:00pm

Audience: Founders, C-level executives, marketing professionals

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At this Startup Study Hall, Kelli will share information on how to create a cohesive visual identity for your company or personal brand. Each attendee will leave with new ideas and inspiration to create impactful images and videos to support their message.